Friday, 21 November 2008

"We don't want your business. Yet"

I was very impressed in the initiative used by a Willowfield Funeral Services in Ireland who came upon with the idea of advertising their business by promoting a message about drink driving at Christmas.

A great way of publicising your business and getting an incredibly valid message across.

Hooray for forward thinking funeral directors.


  1. I love the Six Feet Under theme music on their website, too!

    I agree with you, Louise. So, so much better than the Remembrance Day window displays so many undertakers create. This campaign will make a difference -- lower the drink-drive death rate -- because when an undertaker delivers this message it is so much more real -- and so much less blah-blah-blah. They will do others a good turn and they'll do themselves a good turn. That's a very fair exchange.

    Good post!

  2. Wot a class ad! Their ad appeared on the BBC News too here